SEO for Yahoo small businesses is not a whole lot different from optimizing regular commercial websites.
SEO is the act of formatting a web page(site) so that a search engine views the page as you want it to. Search Engine Optimization.
So you’re just starting your business. You’ve got your business plan all laid out, your domain purchased, and you’re starting to think about designing your website. Now is the perfect time to start thinking about SEO.
Why should you worry about SEO this early in the game? After all, you don’t even have a website yet; just a domain, and maybe a concept of what you want it to look like. Why not let SEO come later, once you’ve already established yourself on the web and have something for search engines to find?
This line of reasoning confuses SEM (Search Engine Marketing) with SEO (Search Engine Optimization). Yes, SEM is all about spreading word of your website through the internet, and for that, you generally have to have a website. (Although pre-launch buzz can be very useful, if you can find a company who can pull it off.) But SEO looks, not at the engines, but at your site. It asks “What can we do to optimize this site so that search engines will find it easily, crawl it often, and rank it high?” And that process begins with the beginning of the website.
In fact, many SEO companies will tell you that the very beginning-when you’re just starting to think about your website, and haven’t actually begun to code it-is the very best time to begin optimizing it. And they’d be right; it’s always easier to start something properly than it is to come back later and try to fix it.
Because SEO involves META tags and keyword-rich content, it should be incorporated naturally into a website from the ground up. If you have a webmaster, they may be able to perform some optimization themselves; alternately, you may wish to hire an SEO service to work with you or your webmaster to ensure that your site does everything possible for the best page rank from the very beginning.
SEO isn’t less important for new sites; it’s more important. Getting off to the right start requires careful planning and implementation of every SEO technique that can be applied to your newborn website. Obviously some aspects of SEO, such as search engine submittal, will come after you have an actual website to submit. But the fact that you’re just starting out isn’t an argument against SEO; it’s an argument for it.
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